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Privacy Policy

Privacy Policy for iRock Appraisal Management, LLC

Effective Date: [Insert Date, e.g., January 1, 2026]

iRock Appraisal Management, LLC (“iRock,” “we,” “us,” or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website or interact with our services. By using our site or services, you consent to the practices described herein.

1. Information We Collect

We may collect the following types of information:

  • Personal Information: Such as your name, email address, phone number, company name, and any other details you provide via contact forms, appraisal order submissions, or inquiries.
  • Usage Data: Automatically collected information like IP address, browser type, device identifiers, pages viewed, time spent on the site, and referring URLs. We use cookies and similar technologies for analytics and functionality (e.g., Google Analytics). You can manage cookie preferences through your browser settings.
  • Appraisal-Related Data: If you submit an order or request services, we may collect property details, transaction information, or other data necessary for appraisal management, but we do not collect sensitive financial data directly on the site.
  • No Collection from Children: We do not knowingly collect information from individuals under 13 years of age.

2. How We Use Your Information

We use collected information for:

  • Providing and improving our appraisal management services.
  • Responding to inquiries, processing orders, and communicating with you.
  • Ensuring compliance with regulatory requirements (e.g., USPAP, Dodd-Frank).
  • Analyzing site usage to enhance user experience.
  • Marketing our services (with opt-out options).
  • Legal and security purposes, such as fraud prevention.

3. Sharing Your Information

We may share information with:

  • Licensed appraisers and third-party vendors for service delivery.
  • Regulatory bodies (e.g., state licensing authorities, ASC) as required.
  • Service providers (e.g., hosting, analytics) bound by confidentiality.
  • In mergers, acquisitions, or legal proceedings. We do not sell your personal information.

4. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no system is completely secure, and we cannot guarantee absolute protection.

5. Your Rights and Choices

  • Access, update, or delete your information by contacting us.
  • Opt out of marketing emails via unsubscribe links.
  • For California residents (under CCPA, if applicable): You have rights to know, delete, and opt-out of sales (though we do not sell data). Submit requests to privacy@irockamc.com; we respond within 45 days. No discrimination for exercising rights.

6. Third-Party Links

Our site may link to external sites; we are not responsible for their privacy practices.

7. Changes to This Policy

We may update this policy; changes will be posted here with the effective date.

8. Contact Us

For questions or requests: privacy@irockamc.com or 880 W Long Lake Rd, Suite 240, Troy, MI 48098.